Breakthroughs - The Key To Consistent Growth... By Andrew Cox At Isnare.com Ezine Articles

One of the most common situations we come across at Business Boot Camp when working with business owners and managers who are striving to reach business profitability goals is that they spend the majority of their time working ‘in’ their business rather than 'on' it.

To understand this dynamic further, I would like you to think in metaphors for a moment - imagine that a business is a living and breathing organism that requires oxygen (cash-flow), fuel (energy), and exercise (stimulus) to THRIVE and GROW.

Now, human physiology tells us that improved fitness comes from exercise – the ability to use oxygen and fuel more efficiently. Hopefully, you can see where I’m headed… to improve the use of oxygen (cash-flow) and fuel (energy) we must continually test and refine the exercise regime (stimulus).

The role of Business Boot Camp is to provide clients with resources and programs (stimulus) which will exercise their businesses to create Breakthroughs – hence, our tag line – get your bottom line into shape.

Think of us as business drill sergeants!

Right, get down and give me five!!

Only kidding…

To begin, you need to establish some guidelines because the process of change is not always easy or comfortable…

The key starting ingredient is a mindset that is OPEN rather than closed.

If you approach this process with a positive and open frame of mind then your results will reflect this attitude. ATTITUDE IS KEY! Of course, this doesn’t mean that you come into this process chanting mantras and affirmations, not at all. It just means that you need to let go of what has occurred in the past and tackle the process of change with a fresh outlook.

Hence, our first, easy question -

Are you willing to do whatever it takes to achieve maximum results in your business?

Yes?!

Well, the recipe for success is a simple one… and like any good recipe, it pays to follow the directions. You need to find ways to breakthrough from how you are currently operating. In other words, you must find ways to continually outperform you current results by increasing or modifying the Stimulus and then Testing the results.

Now, this is easier said than done…I know from personal experience.

By consistently Testing your results, you will be able to define what is working and what isn’t – it is from this standpoint that you can make decisions which will maximize your results and therefore your PROFITS!

Although you may already test within your business. It is the consistency and quality of the testing that makes all the difference. For example, many of us go to the gym and have an initial health test, we then have a program designed which we apply sporadically and then wonder why we haven’t achieved the results we desired in the twelve month review – this scenario is why personal training has boomed. And it proves that regular testing, refinement of an applied program and consistent action work when it comes to maximizing results – personal or business.

CONCLUSION: Breakthroughs are the key to reaching your business profitability goals. They are achieved by increasing or modifying stimulus and continually testing the results.

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