Italian Maternity Wear Lands in the USA and Get Great Acceptance! By Franco Verde At Isnare.com Ezine Articles

2008 was a great year for maternity fashion.

All the main industry companies has made big investments to confirm sales of their collections into the ever growing and competitive fashion market. Maternity clothing business is not an exception.

The real news is that past October an Italian maternity fashion company called jeanspremaman s.r.l. launched it's brand "MJ jeans" into the USA market and according to the sales and marketing manager Emily Green, the acceptance was even better then expected.

The USA maternity wear industry is made of a few leader companies such as Due maternity, A pea in a pod, Seraphine among others. MJ jeans wants to be in the firt places too.

maternityjean is their english version website. The goal is to get a slice of this cake, at least share a 10% of it.

Pointing to the traditional distribution (shops, department stores and other sale points) the second main goal is to reach top rankings on the search engines for the competitive keywords, maternity clothes and maternity wear in order to start the online sales. Hopefully this will be an important part of the overall business.

Italian quality, special care in fitting and affordable prices are the Maternity jeans strenght. On top of it the MADE IN ITALY labels.

Not only the make, also top quality materials and washes are 100% made in Italy.

A very few maternity wear brands are capable to compete with this brand.

The product offered by Maternityjean Besides offering stylish maternity jeans, also specializes in creating a complete line of clothes that a woman needs to wear during her pregnancy period. Some of these products include office trousers, corduroy basic trousers, tops, shirts and dresses.

Availability

MaternityJean orders are sold and shipped from Italy.

All orders receive free shipping and are guaranteed to arrive within 3-5 business days.

Besides being available in the USA, Maternityjean also offers its products in other countries such as Italy, France, Germany, UK and Spain.

Pregnancy is a difficult time for would-be-mothers who want to remain comfortable without compromising their stylish look. There are a multitude of maternity clothes available in the market, most of which have the same common feature: they are all "tailored" to fit the needs of a changing body. However, while they do a reasonable job at being fit and making you comfortable, they seriously lack the emphasis on look and style and if by any chance they are trendy and stylish, they're usually designed for one specific phase of pregnancy, making them obsolete in a month's time.

MaternityJean offers jeans as well as other maternity clothes that are designed exclusively for the entire period of pregnancy. Due to extensive research on the changing structure of the body during pregnancy, MaternityJean was able to create a line of jeans that best fulfills the needs of expecting women.

We'll be informing on how the company will be doing the next few monthes. Let's hope that the global crysis wont affect this nice project.

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