Ed Hardy Fragrances Capture Tattoo Fierceness

Just as Von Dutch cast a cool slant on trucker hats (of all things!), Ed Hardy effortlessly draws the style out of gritty tattoo art. From tabloid princesses like Britney Spears to serious artists like Diddy, everyone who matters is waltzing about Tinseltown donned in Ed Hardy gear, head to toe. Ed Hardy spins streetwear into luxury statements by embellishing his vibrant body art images onto his shirts and hats. Hardy has recently ventured into the sensory area to produce four great fragrances.Scrawled with vintage tattoo designs, Ed Hardy fragrance bottles ooze the language of ultra-hip.

Love & Luck Woman

The clear, white bottle is enlivened with a stylized, feminine icon of a Japanese geisha. Lucid notes of natural Japan – jasmine, cherry and bergamot – stand out, followed by warmer spiced and sandalwood tones. Fragrance designer Adriana Medina crafted this scent as a delightful variation on Dolce & Gabanna’s perfume Light Blue. Ed Hardy’s Love & Luck Woman captures D&G’s hottest bright, floral scent at a cheaper price. If you’re looking for a bright infusion, this fragrance is definitely worth the buy.

Ed Hardy Women

Perfumer Caroline Sabas, the woman rumored to be behind Kim Kardishian’s future fragrance, highlights floral, ruby characters for this uber feminine aroma. The pink bottle captures the rock-and-roll romance of this perfume, with a skull, blood-red heart and roses linked together with a flared banner in true bad-ass tattoo style. Zests of grapefruit and tropical flavors introduce the scent, while fruity strawberry aromas overwhelm. With the warmness of musk, this scent rounds off nicely.

Love & Luck Man

Olivier Gillotin, a masterful fragrance architect, builds this woody, musky scent as a tribute to the wild lights and nightlife of Tokyo. This scent offers a crafted, modern, clean and masculine smell. Ed Hardy’s Love & Luck Man transmits sensations of the Japanese Orient with a cypress, absinthe and mandarin cocktail. This devil-may-care fusion is captured within a bottle inked with Ed Hardy’s gambling iconography of dice, cards, and golden chips.

Ed Hardy Men

Ed Hardy Men, another popular scent from Olivier Gillotin, fuses refreshing citrus scents. The black vintage tiger emblazoned on the bottle captures the rawness of this fragrance’s ambition. Ed Hardy Men proudly infuses top notes of sage and zest grounded by soulful musk and amber. As result, you have a solid masculine scent for the summer months.

More About Ed Hardy

Ed Hardy, the original creator of tattoo chic, stands responsible for the wildly popular clothing and accessory line. With roots tapping deep into the rugged 1960s tattoo culture, Hardy pioneers the revolutionary boundaries of popularity with his latest provocative medium – fragrances. After a final bow to the tattoo industry, Hardy continually shares his tattoo designs and vision through his brand. His tattoo-emblazoned commodities are sported by celebrities and entertainment artists the world over. Recently the likes of Madonna, Kim Kardishian, LL Cool J, Jessica Alba, Alicia Keys and even Run’s kids are seen fashionably clad in Ed Hardy gear. Those who missed out on an Ed Hardy tattoo can now get Hardy’s recent exploration in fierce body adornment, in fragrance form. Hardy establishes a firm sensory presence in the world of luxurious hip with his four scents for men and women. The essence of Hardy’s rough and modern style is captured in dynamic jewelled bottles adorned with boldly vibrant line-stroked iconography. These four brave scents explore citrus, floral and warm wood tones with a fresh vitality that is characteristic of Ed Hardy’s approach to art, tattoos and life.