The Green Difference: Print Optimization By Michele Krueger At Isnare.com Ezine Articles

These days, both the financial and environmental costs of printing are enormous. Companies spend an average of 1 to 3 percent of their revenue on print related costs. One office employee on average prints 10,000 pages of paper per year, which is equal to one whole tree. The average total cost of a printed page is between 6 and 13 cents and each office employee can cost between $150 and $200 in consumables alone. When you apply these figures to every major company doing business and to every office worker at each one of those companies, the totals are astounding.

But what is a company supposed to do and how can they better manage these costs? Effective internal communication and correspondence with customers is essential to the way business is done. Even if you move all of the documents you can to an electronic format, which is a good first step that Razar Technologies can help you with, you’re still left with many important papers that must be delivered in hand to have the proper impact. The tactile weight of a document in hand when appropriate, not to mention the ability to easily add notes and distribute it on short notice, can sometimes make all the difference.

The cost of printing is going up 20 - 40% per year. Why? Printers are more available and the printer to employee ratio has gone down. There are more graphic intensive applications that require a greater amount of toner or ink and printing content off the Internet, which typically includes a lot of graphics, accounts for an estimated 20% of all office printing. Currently, there is no real insight into “print spend”. Most organizations have a budget line item that simply gets paid, with a percent increase every year without consideration of how to drive that cost down along with the cost of wasted paper.

That’s where our Print Optimization solution comes in. With no sacrifice in the required quality, our patent-pending software can reduce toner and ink usage by up to 50 percent. It’s not magic, just smart engineering. Documents that require the highest degree of presentation quality see savings of 20 to 30 percent with no degradation, while more flexible print rules for other documents can allow maximum savings in the 30 to 50 percent range.

And it’s more than just ink. By giving administrators access to detailed reports on which departments and users utilize the biggest share of resources, they can use Razar’s tools to set appropriate policies. Users and groups of users can be restricted based on the use of applications, color, quotas and images, and documents can be printed double-sided or two-to-one page by default.

This two-tiered approach, making your hardware more efficient and giving you more control, has the best results for your bottom line and the environment. And the green effect? While you can save up to 50 percent on your consumable budget, 3-5 liters of oil and .01 square ton of CO2 is saved for every toner cartridge you don’t have to buy.

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