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1 - 3 of 3 article(s) found submitted by Bobette Kyle

Customer Segmentation Needn't Create Poor Customer Service
A popular way to segment customers is by revenue or profit generated, with "A-list" customers receiving more perks and personal service than "lower" categories...
Author: Bobette Kyle - Category: Marketing
 
3 Ways To Add Customer Interaction Into The Marketing Plan
The Internet is firmly and permanently entrenched in today’s mainstream culture, allowing consumers to be increasingly interactive...
Author: Bobette Kyle - Category: Marketing
 
Is Your Marketing Plan Ready For An Update?
With summer vacations over and schools back in session, marketing plan "season" is fast approaching This is a time when you reflect on the effectiveness of your business marketing programs...
Author: Bobette Kyle - Category: Marketing
 
 
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