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1 - 4 of 4 article(s) found submitted by Deborah Henken

It May Be Time To Rethink Your Positioning
Many people think positioning is a one-time process After all, it is the method of finding a way to differentiate your company in a compelling way for competitive advantage in a selected market segment...
Author: Deborah Henken - Category: Marketing
Rating: iSNARE Article Rating
 
Getting Your Message Out: Why Once Is Not Enough
Many companies are willing to spend huge amounts on developing a product and then want to squeeze the marketing budget...
Author: Deborah Henken - Category: Marketing
Rating: iSNARE Article Rating
 
Integrated Marketing: Three Easy Steps To Do It Right
What’s a marketing professional to do The world is filled with products, all vying for attention from your target audience...
Author: Deborah Henken - Category: Marketing
Rating: iSNARE Article Rating
 
Speeding Your Channels To Success
So much attention is spent on the front-end of channels-- determining whether to build, buy or partner, channel selection and recruitment...
Author: Deborah Henken - Category: Business Management
Rating: iSNARE Article Rating
 
 
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