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1 - 2 of 2 article(s) found submitted by Jerry McTigue

Costliest Copywriting Mistake #1: Underestimating The Value Of Ad Copy
Why do some salespeople sell like gangbusters while others fall flat on their face Because what they say, and how they say it, is everything...
Author: Jerry McTigue - Category: Marketing
Rating: iSNARE Article Rating
 
Costliest Copywriting Mistake #2: Assuming Your Prospect Has Prior Knowledge
Always assume your prospect knows nothing about you, your business, your products, your services Because invariably they don't...
Author: Jerry McTigue - Category: Marketing
 
 
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