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E-Business Directory And US Postal Zip Code Finder
E-business directories, like all other business directories, provide listing about business, its contact information, contact person, products and services and more information...
Author: Lee Traupel - Category: Business
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Creating Effective Opt-In E-Mail Campaigns
It's been said before, but important to re-emphasize, e-mail is the ""killer application"" of the information age...
Author: Lee Traupel - Category: Marketing
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Speed Kills On The Web!
"I only have to point to the 555 plus failed com companies (according to Web Mergers) as the poster children of the ""speed at any cost"" business mantra that clearly doesn't work...
Author: Lee Traupel - Category: Marketing
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All Along The Digital Watchtower
Its no secret interactive (web-based) marketing has arrived The IDC research group just released a study in late June of this year indicating 99...
Author: Lee Traupel - Category: Marketing
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Marketing Trends From The Digital Frontlines
The web and ways to market on the web continue to evolve at warp speed - we see some positive and negative changes occurring - our observations du jour:
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Author: Lee Traupel - Category: Marketing
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Branding On The Web Is Like Mining For Fools Gold!
I am sick and tired of marketing geeks touting the beauty of branding, brand building and just spouting branding in any context, especially when the term is used with ""internet"" or ""web"" or ""digital...
Author: Lee Traupel - Category: Marketing
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Emerging Methods For Effective Search Engine Ranking
Search Engine traffic has always been and continues to be one of the best ways to drive qualified traffic to a web site - it presents information about goods and services when the interest level is high and it can be acted on immediately...
Author: Lee Traupel - Category: Internet
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New Sources For Targeted Web Site Traffic
Qualified traffic is the lifeblood of any web site today, especially for ecommerce sites that are selling goods or services online...
Author: Lee Traupel - Category: Marketing
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New Realities For E-Mail Marketing
Spam e-mail is no longer the mild irritant it once was – it’s clogging corporate networks and ISP mail servers and has become a real productivity drain, forcing corporate and consumer e-mail users to spend 20-30 minutes a day dealing with this deluge of junk...
Author: Lee Traupel - Category: Marketing
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Fundamental Strategic Marketing Mistakes To Avoids
This is a pretty tough global economy and it is critical for a company to leverage every bit of their marketing resources...
Author: Lee Traupel - Category: Marketing
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Maximizing ROI Via Web Site Traffic Analysis
We are clearly well past the innocent “golden age” of the Internet – Darwinian economics have become the order of the day today...
Author: Lee Traupel - Category: Marketing
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Redefining Distance To Market Your Company
The recent terrorist attacks here in the US have caused many companies and individuals to rethink how they want to market to and work with others...
Author: Lee Traupel - Category: Marketing
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Ten Basic Steps For Building A Web Site That Works
1 Assemble a web site development plan that is integrated with your overall marketing processes; the content should be consistent with offline materials, the graphics/images don't have to be identical with traditional media, but should be consistent with your overall branding, style guide, usage of colors etc...
Author: Lee Traupel - Category: Internet
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