http://www.isnare.com/?s=author&a=Ayat+Shukairy Marketing Ayat Shukairy Thu, 05 Jul 2007 00:00:00 -0700 http://www.isnare.com/?aid=164754&ca=Marketing Introduction We all think differently. We read different books, listen to different music, and have different opinions on things. Yet with our websites, we often develop the voice, copy, and style with what we want and how we do things. What about the customer? Chances are, the customer won’t feel a... Internet Ayat Shukairy Mon, 25 Jun 2007 00:00:00 -0700 http://www.isnare.com/?aid=162303&ca=Internet Introduction Ten seconds doesn’t seem like a lot, does it? But in ten seconds, you can dial a phone number, make a purchase, rinse out your coffee mug, or if you’re an Olympic athlete, run the 100-meter dash. And if you’re a web surfer, it takes 10 seconds or less to decide if you want to stay on a... Internet Ayat Shukairy Wed, 20 Jun 2007 00:00:00 -0700 http://www.isnare.com/?aid=160898&ca=Internet Introduction Where do you rank on the World Wide Web? It’s not enough to have a website; you have to get ranked on the first page to get noticed. Otherwise, holding your position at number 28,432 on Google isn’t going to do you much good. Check out some easy ways to improve your page rank and get yo... Internet Ayat Shukairy Sat, 12 May 2007 00:00:00 -0700 http://www.isnare.com/?aid=150162&ca=Internet Introduction You need copy for your landing page but you’re not sure where to start. First let’s clarify what we mean by a landing page. A landing page can be a page that visitors come to after clicking on a promotional banner or link. Ultimately, the landing page must convince the visitor that they... Internet Ayat Shukairy Tue, 08 May 2007 00:00:00 -0700 http://www.isnare.com/?aid=149680&ca=Internet Introduction You’re website reads well and you’re proud of it. But, you’ve tried and tried to create something that looks good too, and you can’t seem to get it together. You’re waiting for rave reviews but none have come your way. Your website is a flop. Not to worry. You’re not alone. You want to... Internet Ayat Shukairy Sat, 28 Apr 2007 00:00:00 -0700 http://www.isnare.com/?aid=146310&ca=Internet Introduction It takes more than mere information to engage website visitors. They need a reason to make an inquiry, subscribe to your newsletter, or buy your product. So how can you get the visitor to stop skirting around the edges and come right on in? Take a look at the following 10 ways that can... Internet Ayat Shukairy Wed, 25 Apr 2007 00:00:00 -0700 http://www.isnare.com/?aid=145144&ca=Internet When it comes to the world of web design, the website copy is often the last thing considered. Most people cut and paste in a section of their latest brochure or sales pitch, after all, it already showcases everything they need to say about their product or service, right? Wrong. Companies often get... Internet Ayat Shukairy Sun, 18 Mar 2007 00:00:00 -0700 http://www.isnare.com/?aid=133741&ca=Internet Introduction Does your website copy sound stiff and unnatural? Are you using marketing-style language to sell, sell, and sell your reader the latest and greatest product or service? If your website is nothing but an empty box wrapped up like a pretty package, you probably need help with your website... Writing Ayat Shukairy Tue, 09 Jan 2007 00:00:00 -0800 http://www.isnare.com/?aid=115856&ca=Writing Many people are under the assumption that proofreading is an “innate” ability. The reality is that it is actually an acquired skill. By following these tips, you can transform yourself into the expert proofreader you’ve always dreamed of becoming! 1. You are the best judge of yourself. By this I mea...