http://www.isnare.com/?s=author&a=Barry+Newton Marketing Barry Newton Thu, 18 Sep 2008 00:00:00 -0700 http://www.isnare.com/?aid=152424&ca=Marketing Some years ago, when I was in the insurance industry, a colleague of mine told me a story. He had been in Insurance for 5 years selling it door to door. One night his mother commented that she had just taken out a large insurance policy with another company. My colleague screamed "why did you not co...