http://www.isnare.com/?s=author&a=Chris+Swemba Marketing Chris Swemba Sun, 29 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=30821&ca=Marketing Want to know how to increase your marketing effectiveness 10- fold overnight? Let someone else do it for you. Joint ventures, where another business markets your service or introduces you their clients, can help send your marketing to another level. Every business, no matter what the industry, can l... Marketing Chris Swemba Thu, 26 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=30631&ca=Marketing Local Search Marketing provides you, the business owner, with the most targeted and cost effective customer acquisition opportunity. Your customers are more and more often searching for businesses like yours on the Internet. Studies show that these customers have a serious buying intent. As a local... Marketing Chris Swemba Wed, 25 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=29784&ca=Marketing Creating Customer Loyalty for Your Business Strategize and Plan For Loyalty! These four factors will greatly affect your ability to build a loyal customer base: 1. Products that are highly differentiated from those of the competition. 2. Higher-end products where price is not the primary buying fact... Marketing Chris Swemba Wed, 25 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=29788&ca=Marketing 1. Increased Traffic - Introduce your business to new customers and send a reminder to your existing customers, driving traffic back to your store, office or Web site. Give your customers and prospects a reason to choose your business over the competition by offering exclusive coupons and discounts.... Marketing Chris Swemba Wed, 25 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=29792&ca=Marketing 1. Target Audience: (Who Buys From You?) The foundation of effective web marketing is the 'who.' Determining your target audience, their needs, wants, level of knowledge, goals, etc is critical to creating a website that will be effective at either lead generation or e-commerce. 2. Core Message: (Wh... Marketing Chris Swemba Wed, 25 Jan 2006 00:00:00 +0800 http://www.isnare.com/?aid=29795&ca=Marketing It's Never too Early: We often talk with companies who aspire to reach many of the same goals we've achieved with email - regular communications, and enhanced relationships. Amazingly, many of these companies are considerably larger than us - but yet object on the grounds that they 'aren't ready.' B...