http://www.isnare.com/?s=author&a=Chris+Thorneycroft+Smith Marketing Chris Thorneycroft Smith Sun, 08 Mar 2009 00:00:00 -0800 http://www.isnare.com/?aid=249750&ca=Marketing My experience in the UK automotive industry taught me many things. One of the most important is that, when it comes to marketing, if you don’t constantly innovate you’ll be left a distant speck in your competitors’ rearview mirrors. It used to be that the UK automotive sector was in the vanguard of...