http://www.isnare.com/?s=author&a=Colleen+Davis Marketing Colleen Davis Tue, 20 Apr 2010 00:00:00 +0800 http://www.isnare.com/?aid=321292&ca=Marketing I just don’t understand why so many companies end up making everything so separate. The idea is focusing on one form of marketing at a time rather than figuring out ways to combine them all into a single marketing push. And I’m not just referring to forms of marketing either, but to different areas... Marketing Colleen Davis Sat, 17 Apr 2010 00:00:00 +0800 http://www.isnare.com/?aid=318377&ca=Marketing In another articles I wrote I mentioned two different good methods of research for your marketing. In that article I chose to focus entirely on researching the marketplace through what other businesses have done and are doing. Now I’m going to focus on the second method, which is researching directl... Marketing Colleen Davis Sat, 17 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=307903&ca=Marketing Few companies have an unlimited marketing budget, and so they have to decide which types of advertising are best for them. I’m going to go over some of the details of postcard printing to help you decide if this is the best kind of marketing to use. What do postcards do? Full color postcards provide... Marketing Colleen Davis Sat, 17 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=311900&ca=Marketing A catalog consists of a collection of products that can be grouped into categories by your company. It is often said in the business world that catalogs are the best way to track your sales. So if you start tracking your sales once, it can actually help you build and re-construct better catalogs. Bu... Marketing Colleen Davis Sat, 17 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=316947&ca=Marketing There are so many different things out there that are going to be affecting your business in a wide variety of ways. The types of laws and legislation passed by the government to the quality of your stock in the market, not to mention various local laws or various events. When another store opens in... Marketing Colleen Davis Thu, 15 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=306318&ca=Marketing Business cards serve a very specific and obvious purpose. You’re going to get business card printing so that you can give people something so that they’ll be able to contact you later on. Here is the question that I have: does your custom business card only give people information to contact you, or... Marketing Colleen Davis Mon, 05 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=293679&ca=Marketing When it comes to catalog or booklet printing, there are some guidelines you can follow to make your catalog or booklet work hard for you. It just takes a little work from you upfront to make sure your catalog will sell for you. Catalog copywriters have a tough job; they have to explain detailed prod... Marketing Colleen Davis Fri, 02 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=295776&ca=Marketing If you aren’t using postcard marketing in your marketing campaign, you are missing out on an effective and low-cost marketing tool. Here are some of the top reasons why you should add postcards to your marketing repertoire pronto. 1. Postcard printing is cheap. This is the top reason to use postcard... Marketing Colleen Davis Fri, 02 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=300762&ca=Marketing If you’re going to get calendar printing done with your company, you need to do more than just hand people a calendar. The fact that this will be free doesn’t really mean that much. First, many other companies are going to be doing the same thing, so getting a free calendar isn’t always the most exc... Marketing Colleen Davis Fri, 02 Oct 2009 00:00:00 +0800 http://www.isnare.com/?aid=301322&ca=Marketing I have to wonder how many companies have hired someone to do their graphic designs for something like their business card printing, and have told the company they hired, “Make it look different but authentic at the same time.” If you didn’t design something yourself it’s never really going to be aut...