http://www.isnare.com/?s=author&a=Courtney+Heard Marketing Courtney Heard Tue, 13 Jan 2009 00:00:00 -0800 http://www.isnare.com/?aid=198651&ca=Marketing Anyone who knows me, knows that my biggest pet peeves are loud eaters, auto-loading music on web sites and my next door neighbor. Today we can safely add to this list web sites that are so ambiguous, it could be argued they are part of some cryptic conspiratorial code. My company offers a free servi... Computers and Technology Courtney Heard Mon, 20 Jun 2005 00:00:00 -0700 http://www.isnare.com/?aid=4048&ca=Computers+and+Technology Have you ever had a proposal, estimate or quote for search engine optimization work and wondered what goes into the pricing? What makes one site need more work than another? Why do some sites increase rankings faster than others? Why do some sites get more traffic from their top page ranking than yo... Internet Courtney Heard Mon, 16 May 2005 00:00:00 -0700 http://www.isnare.com/?aid=2720&ca=Internet By about 2pm everyday, each of my team members has spoken to a good handful of clients and potential clients who have been speaking with other SEO firms. This an absolutely wonderful thing to see, as in the past in our industry, not enough of our consumers were questioning what they were purchasing.... Internet Courtney Heard Sun, 13 Feb 2005 00:00:00 -0800 http://www.isnare.com/?aid=874&ca=Internet Link development can be an absolute nightmare. It takes up most of a marketer’s time and the yield isn’t always what we originally hoped. Worrying about PR, one way inbound links, triangle linking, where to find quality sites to exchange with, it’s all just a huge headache. To be honest, there’s no... Internet Courtney Heard Sun, 06 Feb 2005 00:00:00 -0800 http://www.isnare.com/?aid=702&ca=Internet With the help of MSN, recently I’ve been reminiscing about the Google of old. Remember those days? When you could take a good quality site, add a few keywords, get a few incoming links and bada-bing, bada-boom, it’d be #1 on Google? Remember the old days, pre-Florida, pre-sandbox? The days when we,... Internet Courtney Heard Sat, 29 Jan 2005 00:00:00 -0800 http://www.isnare.com/?aid=619&ca=Internet I've found myself involved in a lot of discussions about the dropping importance of link popularity lately. Numerous people have said to me that they think incoming links no longer hold as much weight as they once did, and that the only links worth obtaining are relevant links. I have to vehemently...