http://www.isnare.com/?s=author&a=Daryl+Cowie Marketing Daryl Cowie Wed, 22 Oct 2008 00:00:00 -0700 http://www.isnare.com/?aid=162208&ca=Marketing Did you know there are only 5 reasons people buy anything? Basic Needs, Convenience, Peace of Mind, Ego and Fun. That’s it. Understanding these motivators is the key to successful marketing. The big marketing firms know this, and they make millions leveraging their knowledge. For any business to be... Marketing Daryl Cowie Wed, 22 Oct 2008 00:00:00 -0700 http://www.isnare.com/?aid=162263&ca=Marketing Did you know that every single time we make a purchase we do the same four things? Did you also know that the world's most successful businesses are now organizing their corporate structures around helping customers with these 4 basic steps? It is no longer enough to just understand the value of you... Business Management Daryl Cowie Fri, 19 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=156183&ca=Business+Management Could online America actually be helping us? When it comes to ebusiness most of us take one side or the other: Business owners are either viewed as helpful visionaries or evil devils. The evil view feels that the heads of major corporations exist to fleece our pockets and take our money. They’d roll...