http://www.isnare.com/?s=author&a=Deepak+Arora Internet Deepak Arora Tue, 17 Jul 2007 00:00:00 +0800 http://www.isnare.com/?aid=167945&ca=Internet One thing about new technology. It intimidates people. Whether it be the price or the learning curve or the fear of "looking stupid" by jumping into a fad that's "gone tomorrow," most people don't go for technology when it's brand new. We leave that for the "early adopters." A couple years ago, some... Internet Deepak Arora Tue, 17 Jul 2007 00:00:00 +0800 http://www.isnare.com/?aid=167946&ca=Internet One of the biggest new digital products on the market today is video instruction. Where just a few years ago, ebooks were looked at as the hottest commodity, that has changed. Ebooks still sell. Videos sell hotter and, if marketed well, can be sold for a much higher price. Video instruction can refe... Marketing Deepak Arora Tue, 17 Jul 2007 00:00:00 +0800 http://www.isnare.com/?aid=168198&ca=Marketing Go to YouTube and enter "adwords" in the search box. Go ahead. I'll wait. Tell me what you found. OK - you can't tell me because I'm just an article. So let me tell you what you found. You found 400+ videos on that matched on "adwords." Browse that listing. You'll find video how-to's included in the... Marketing Deepak Arora Tue, 17 Jul 2007 00:00:00 +0800 http://www.isnare.com/?aid=168199&ca=Marketing It takes time to create these videos. Getting and setting up the software. Configuring the system - microphones, compression codecs, and more. Then you have to figure out what you want to communicate. So you have to write at least an outline, if not a full-blown script. Then you have the rehearsals...