http://www.isnare.com/?s=author&a=Ellen+Hambey Marketing Ellen Hambey Mon, 13 Nov 2006 00:00:00 +0800 http://www.isnare.com/?aid=100913&ca=Marketing * What can I do to prepare for a trade show? 1. Clearly nderstand why your attending the tradeshow. Your ultimate goal is to promote sales. 2. Budget for the trade show. Plan in advance and use the tradeshow to increase your profits. Register early to get early-bird discounts. Take time to talk to t... Marketing Ellen Hambey Fri, 14 Apr 2006 00:00:00 +0800 http://www.isnare.com/?aid=46515&ca=Marketing * What are the advantages and disadvantages of pop-up exhibits? Pop-up displays are fairly lightweight and compact. They can be folded into one or two cases. These displays are also easy to set up. Pop-up displays offer little in the way of flexibility, however. Because the frame must be fully opene...