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<title>Articles Written by JP Richards From Isnare.com</title>
<link>http://www.isnare.com/?s=author&amp;a=JP+Richards</link>
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<title>Top 10 Mistakes Most Companies Make With Their Google™ Pay-Per-Click Account Management</title>
<category>Business Management</category>
<author>JP Richards</author>
<pubDate>Mon, 07 Aug 2006 00:00:00 -0700</pubDate>
<link>http://www.isnare.com/?aid=68572&amp;ca=Business+Management</link>
<description>Pay-per-click account management (Google™ Adwords or otherwise) is a tough role because of the technical complexity, real-time action, and the constant changes. We’ve all made our mistakes with Google™ Adwords, however, one mistake could be costing you $1000s in higher CPCs (cost-per-clicks) or high...</description>
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