http://www.isnare.com/?s=author&a=Jennie+Williams Business Jennie Williams Tue, 23 Sep 2008 00:00:00 -0700 http://www.isnare.com/?aid=246457&ca=Business What your customers or potential customers think about your company reflects the impression they have in their minds about your company. This impression is created by your product positioning, client servicing, your attitude towards customers and society in general, your marketing campaigns, third p... Marketing Jennie Williams Thu, 18 Sep 2008 00:00:00 -0700 http://www.isnare.com/?aid=243469&ca=Marketing What is your attitude as a small town businessman when it comes to advertising or taking help of an advertising design agency to provide creative design solutions? I bet, more often than not it is on the lines of "What ever is left over, we'll use for advertising". Well, you are not alone. Most of t... Marketing Jennie Williams Fri, 22 Aug 2008 00:00:00 -0700 http://www.isnare.com/?aid=206632&ca=Marketing Branding is easier said than done. Advertising gurus the world over are still mulling over what exactly defines branding. Why does one brand score over others and why does one fail to generate customer confidence despite everything going supposedly right for it? Is it the logo? Is it the color? Is i... Marketing Jennie Williams Sat, 26 Jul 2008 00:00:00 -0700 http://www.isnare.com/?aid=219992&ca=Marketing “Search engine marketing represents only 3% of all funds spent, yet generates 70% of all leads”. A catchy headline such as this in your newspaper or on a website is enough to spark you into action. As a proactive entrepreneur, you are likely to waste no time in enquiring about advertising design age...