http://www.isnare.com/?s=author&a=Jennifer+Perez Marketing Jennifer Perez Mon, 03 Sep 2007 00:00:00 +0800 http://www.isnare.com/?aid=180888&ca=Marketing As an email marketer, you want your recipients to open your emails and immediately know that they came from you. Building this familiarity through your email copy truly encourages customer loyalty. But it also requires planning. You should use the same style and “voice” for every single campaign. To... Marketing Jennifer Perez Sat, 18 Aug 2007 00:00:00 +0800 http://www.isnare.com/?aid=175680&ca=Marketing Surveying customers by email is cheaper and faster than using snail mail or telephone. But the challenge itself is twofold: You not only need customers to open your email, but take the time out of their busy day to fill out your survey. To grab the attention of email recipients and entice them int...