http://www.isnare.com/?s=author&a=Joe+Niewierski Marketing Joe Niewierski Fri, 26 May 2006 00:00:00 -0700 http://www.isnare.com/?aid=54696&ca=Marketing Many companies now advertise on search engines. It can be very lucrative if you know what you are doing. We advertise on search engines. If you are reading this article on-line, it is a good chance that you use the internet on a daily basis to find what you need - doesn’t everybody? You can tell fro... Marketing Joe Niewierski Mon, 24 Apr 2006 00:00:00 -0700 http://www.isnare.com/?aid=48434&ca=Marketing So you’re are looking to recruit for new mortgage brokers. When you think about doing that you probably hope that you can create enough interest in your company that you have enough hiring prospects to choose from and still be able to get the cream of the crop. There are many options out there for r... Marketing Joe Niewierski Wed, 17 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=8471&ca=Marketing It’s a fact that your customers are your best leads. This means that the most likely people to purchase your products and/or services are the ones who have paid for them before. It’s also a fact that it costs far less money to keep a customer than it does to go out and get a new one. These are the t... Marketing Joe Niewierski Wed, 17 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=8472&ca=Marketing Don’t want your direct mail to end up in the trash with the rest of the unread mail? Studies show an effective direct mail campaign should draw a .5 to 1 percent response. These 10 tips will help you get the results you want: 1. A clear, bold headline. On the envelope or front of the mailer there sh... Marketing Joe Niewierski Wed, 17 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=8473&ca=Marketing So you have been writing mortgages like crazy now for the last few years. You have a pretty big database of customers and hopefully you have been getting and keeping full contact information for them. An organized database is the first key to customer retention. The next step is to put together a di...