http://www.isnare.com/?s=author&a=Joy+Gendusa Marketing Joy Gendusa Tue, 13 Mar 2012 00:00:00 -0700 http://www.isnare.com/?aid=1410062&ca=Marketing Valuable information for producing a postcard marketing campaign to get you great results. Make sure you know the difference between a good offer and a bad offer. There are a lot of moving parts that go into creating an effective postcard campaign. Make sure you are addressing the ten elements of a... Marketing Joy Gendusa Tue, 13 Mar 2012 00:00:00 -0700 http://www.isnare.com/?aid=1410084&ca=Marketing Use the following tips to craft a Unique Selling Proposition (USP) that will set your business up for success by standing out and setting your business apart. Wherever you find a successful business, you will find a Unique Selling Proposition (USP) — something that sets them apart from the competiti... Marketing Joy Gendusa Sat, 15 Mar 2008 00:00:00 -0700 http://www.isnare.com/?aid=233471&ca=Marketing Direct Mail Postcards: a Direct Path to Amazing on Investment (ROI) Return. What's the fastest, simplest and cheapest way to promote just about any franchise? Direct mail. Or more accurately, Postcards. Results of direct mail marketing vary from business to business but the principle holds true and... Marketing Joy Gendusa Fri, 08 Jun 2007 00:00:00 -0700 http://www.isnare.com/?aid=157957&ca=Marketing Does mental energy have anything to do with marketing? Do you believe in mind over matter? We have all heard about people healing their illnesses miraculously by a mere thought or the elderly saying that staying young is all about one’s state of mind. But what about business transactions – in spe... Marketing Joy Gendusa Wed, 03 May 2006 00:00:00 -0700 http://www.isnare.com/?aid=50385&ca=Marketing What do successful cataloguers do when they market? There is a secret, or so it seems, in the catalogue industry that has not gotten out of the bag yet. Why is it a secret? It is probably not intended to be that way, but it just happens to remain a ‘little-known datum’. So, what’s the secret, you as... Marketing Joy Gendusa Mon, 24 Apr 2006 00:00:00 -0700 http://www.isnare.com/?aid=48438&ca=Marketing You’re an independent loan officer that works from home, but you still want to sell like you’re backed up by the Big Dogs. That is not so hard when you know how to market. Sure, if you could market with XYZ’s big-time budget, then you could get more leads and close more loans. But, what if you don’t... Business Management Joy Gendusa Sat, 15 Apr 2006 00:00:00 -0700 http://www.isnare.com/?aid=46677&ca=Business+Management The constant struggle to get people to want to work for you is an enigma most business owners wrestle with. I have isolated successful methods through growing my multi-million dollar company from the ground up. In my experience it all comes down to how you want to be treated. I was raised in a lovey... Marketing Joy Gendusa Fri, 26 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=9266&ca=Marketing Change is good, right? Not always. But when is it bad? Is it a question of good or bad? Sounds philosophical. Maybe it is. Philosophize on this…why would one take something that is going good – no.. great – and change it? Obvious answer is to make it better. Not! In business or in marketing, change... Marketing Joy Gendusa Wed, 10 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=7532&ca=Marketing How many leads have come into your business since the beginning of time that never closed? That is a salient question. Who knows how many, but I bet there are a lot. Whether a small company or a large one with a sales force, the leads that are always best are the ones that are easy to close. But wha... Marketing Joy Gendusa Wed, 10 Aug 2005 00:00:00 -0700 http://www.isnare.com/?aid=7533&ca=Marketing There aren’t many things in life that you would get into with out a plan. Marketing is no different. Your overall marketing plan should cover about a six month period, and should be made up of weekly and monthly marketing schedules. This is how you do it: 1. Figure out how much money is in your budg...