http://www.isnare.com/?s=author&a=Mark+Spall Marketing Mark Spall Fri, 01 Dec 2006 00:00:00 +0800 http://www.isnare.com/?aid=104038&ca=Marketing Most marketing gurus now agree on two key facts that apply to almost any business: o it takes at least seven ‘touches’ to turn a prospect into a sale. o it costs at least seven times as much to secure a new customer as to keep an existing one. Which means every successful business needs to have thre... Self Help Mark Spall Wed, 07 Dec 2005 00:00:00 +0800 http://www.isnare.com/?aid=21702&ca=Self+Help Ever wondered how some people have everything that the dream of and for many it just remains a dream? Here are some tips on how to help turn your dreams into reality. Fortunately, it's not a question of genetics or luck; it's down to the thinking strategies that we use. Understanding what is importa... Leadership Mark Spall Thu, 01 Dec 2005 00:00:00 +0800 http://www.isnare.com/?aid=21707&ca=Leadership It is estimated that our brains receive information through our senses that result in some four billion neuron impulses per second. Of these four billion pieces of information we are only consciously aware of about 2,000. That’s only 0.00005%. It’s happening to you right now. I bet, until I mention... Leadership Mark Spall Thu, 01 Dec 2005 00:00:00 +0800 http://www.isnare.com/?aid=21713&ca=Leadership I bet you have had times when you have walked into a shop and felt immediately welcome. I’m also pretty sure that you’ve had occasions where you’ve felt just the opposite. What was the difference? What happened in the place that created that welcome feeling within you? Maybe the assistant noticed y... Finances Mark Spall Thu, 01 Dec 2005 00:00:00 +0800 http://www.isnare.com/?aid=21714&ca=Finances Imagine two situations; 1) finding £1000, that is yours to keep with no strings attached and 2) earning £1000 through hard-work. I'm curious - is there any difference between the value of them? Do you consider one to be worth more than the other? Is there any difference in how you would spend them?...