http://www.isnare.com/?s=author&a=Michele+Pariza+Wacek Business Management Michele Pariza Wacek Tue, 01 Jul 2008 00:00:00 -0700 http://www.isnare.com/?aid=186388&ca=Business+Management I finished walking my first marathon in San Diego a couple of weeks ago. It was the hardest thing I've ever done. But, it was also an amazing accomplishment. One thing that struck me while hoofing it toward the finish line was the similarities between running a business and running a marathon (or in... Business Michele Pariza Wacek Tue, 01 Jul 2008 00:00:00 -0700 http://www.isnare.com/?aid=209325&ca=Business I love Thanksgiving. It's my favorite holiday. Family, food, friends and football thrown in for good measure. But I digress. What I REALLY like about Thanksgiving is it's about giving thanks. And I think gratitude is one of the most powerful emotions out there. Why is it so powerful? Because it has... Business Michele Pariza Wacek Tue, 01 Jul 2008 00:00:00 -0700 http://www.isnare.com/?aid=209324&ca=Business Recently Brett Favre, the quarterback for the Green Bay Packers, broke the all-time NFL touchdown record. As a fan of football and Green Bay (I grew up in Wisconsin) I've had the opportunity to watch Favre over the years, and I also realized how his career provides some valuable business-building le... Business Management Michele Pariza Wacek Fri, 27 Jun 2008 00:00:00 -0700 http://www.isnare.com/?aid=184705&ca=Business+Management I finished walking my first marathon in San Diego a week ago. It was the hardest thing I've ever done. But, it was also an amazing accomplishment. One thing that struck me while hoofing it toward the finish line was the similarities between running a business and running a marathon (or in my case, w... Marketing Michele Pariza Wacek Mon, 25 Feb 2008 00:00:00 -0800 http://www.isnare.com/?aid=167412&ca=Marketing Wondering why your marketing isn't working all that well? Never fear, help is here. Fortunately (or unfortunately, depending on how you look at it) many marketing challenges can be traced back to a handful of marketing mistakes. Today, I'll talk about the top 5 marketing mistakes business owners mak... Internet Michele Pariza Wacek Tue, 19 Feb 2008 00:00:00 -0800 http://www.isnare.com/?aid=195416&ca=Internet So you're looking for more traffic or visitors to your site. How do you determine the right strategy for you? Below are some questions to ask yourself so you can put together what's right for your specific business. 1. Do you need traffic now (or sooner yet, like yesterday)? If you need immediate t... Business Michele Pariza Wacek Tue, 22 Jan 2008 00:00:00 -0800 http://www.isnare.com/?aid=167365&ca=Business While on a recent trip, I got a call from my pet sitter. Apparently we had a bit of a tragedy in my salt water aquarium. All my fish died. Actually nearly everything in the tank died. It all started with the death of one of my sea urchins. While sad as that was, what made it a tragedy was that somet... Business Management Michele Pariza Wacek Tue, 11 Dec 2007 00:00:00 -0800 http://www.isnare.com/?aid=172891&ca=Business+Management The other day, a colleague of mine told me about a new marketing agency and sent me a link to their Web site. I checked it out. Needless to say, it was dreadful. Oh, it was pretty enough with very nice graphics. And what little copy there was, was very artfully placed (although so tiny it was diffic... Writing Michele Pariza Wacek Fri, 14 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=178158&ca=Writing One of the fastest ways to transform your web site and promotional materials into a client magnet is to add your personality. (And yes, even if you're trying to build a business bigger then you personally, you still want to add your personality. People want to do business with people, not faceless,... Business Management Michele Pariza Wacek Fri, 20 Jan 2006 00:00:00 -0800 http://www.isnare.com/?aid=29541&ca=Business+Management Probably the biggest problem with being a small business owner is right there in that phrase. Small. Small means few or no employees. Small means you end up doing most, if not all, business tasks yourself. Whether or not you're any good at them. But even if you ARE perfectly capable at completing th...