http://www.isnare.com/?s=author&a=Partho+Mondal Marketing Partho Mondal Tue, 10 Feb 2009 00:00:00 +0800 http://www.isnare.com/?aid=228090&ca=Marketing Pay Per Click (PPC) advertising is the fastest growing segment of online advertising. According to Forbes Magazine, by the year 2008, companies will spend $8 Billion a year on PPC advertising. No wonder, almost every keyword search, especially related to products and services that are for sale in ma... Internet Partho Mondal Fri, 28 Nov 2008 00:00:00 +0800 http://www.isnare.com/?aid=236034&ca=Internet Return on investment (ROI) is one of the deciding factors for any course of action involving investment of resources. For quite sometime now, a debate has been raging on whether search engine optimization (SEO) has better ROI than professional search engine marketing (SEM). In fact it has become a b...