http://www.isnare.com/?s=author&a=Philip+Bennett Internet Philip Bennett Wed, 14 Nov 2007 00:00:00 -0800 http://www.isnare.com/?aid=200548&ca=Internet OK, so the title isn’t strictly true there is one important factor in ecommerce shopping cart design and two things you have to do achieve it. The goal is to make people purchase your product. The two things you have to do to make them buy is to help and persuade. When you design a site you need to... Internet Philip Bennett Sat, 03 Nov 2007 00:00:00 -0700 http://www.isnare.com/?aid=198206&ca=Internet Usability is a measure of the quality of a user's experience when interacting with a website, people have been focusing on website usability since the explosion of the world wide web in the 1990's, but it is unfortunately an aspect that is frequently overlooked when it comes to eCommerce site design... Internet Philip Bennett Sat, 03 Nov 2007 00:00:00 -0700 http://www.isnare.com/?aid=197272&ca=Internet Do you want to sell your products online? Are you not really sure where to start? It is more than likely that you’ll need to get yourself some shopping cart software, or develop your own. This software is the backbone of any online store. It allows you to display your products online and let potenti... Internet Philip Bennett Sat, 03 Nov 2007 00:00:00 -0700 http://www.isnare.com/?aid=197695&ca=Internet One way to drive traffic to your eCommerce shopping cart site is by Search Engine Optimisation (SEO). Getting your eCommerce site listed high in search engines such as Google and Yahoo will bring valuable hits to your site. The traffic generated by SEO is normally very targeted, for example if someo... Internet Philip Bennett Sat, 03 Nov 2007 00:00:00 -0700 http://www.isnare.com/?aid=197857&ca=Internet Shopping Cart abandonment is the process of a customer adding things to their shopping cart with intent to purchase then never finalizing the purchase and if you’re running an eCommerce store it’s likely to be costing you lost revenue. Some online store see figures up to 68% abandonment, over three...