http://www.isnare.com/?s=author&a=Philip+Shaw Marketing Philip Shaw Mon, 26 Jan 2009 00:00:00 +0800 http://www.isnare.com/?aid=208587&ca=Marketing Ranking high in Google’s search results can have a phenomenal impact on the success of your business. You can either engage the expertise of a Search Engine Optimisation company, or if you have the time, there are some changes you can make to your website yourself. Step 1: Keyword Research What keyw... Marketing Philip Shaw Mon, 22 Dec 2008 00:00:00 +0800 http://www.isnare.com/?aid=191622&ca=Marketing Offline advertising is growing by 7% per year, while internet advertising is speeding ahead with a 32% annual growth rate. Traditional media is losing its market share as companies increasingly move their ads to the online media, specifically in the paid search arena. Some time ago, Ford Motor Compa... Internet Philip Shaw Tue, 07 Oct 2008 00:00:00 +0800 http://www.isnare.com/?aid=176842&ca=Internet It’s a dog-eat-dog marketplace out there. The web is teeming with millions of websites and yours is just another one of them. To rise above and ahead of this cut-throat competition, you need to work with an effective search engine marketing company that can put your website up among the top results...