http://www.isnare.com/?s=author&a=R+B Marketing R B Thu, 28 Feb 2008 00:00:00 -0800 http://www.isnare.com/?aid=180974&ca=Marketing In today’s economy of intense competition, a company’s brand is of paramount importance. This is further enhanced by the fact that the Internet makes your nearest competitor just a click away. The values associated with your brand can make the difference between having lots of repeat customers and c... Marketing R B Wed, 27 Feb 2008 00:00:00 -0800 http://www.isnare.com/?aid=183327&ca=Marketing Email marketing has exploded in growth over the past few years, as marketers have continued to see the benefits and outstanding ROI this marketing medium can bring. However, despite the great results being attained, many marketers still overlook a very important component of their email marketing ca...