http://www.isnare.com/?s=author&a=Rob+Sullivan1 Internet Rob Sullivan1 Tue, 28 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=37081&ca=Internet Now that MSN search has changed its look and search results I thought I’d do a little digging into the new look to see what I could come up with. Overall I am impressed with the new look even if the current results aren’t that spectacular. But is the new MSN really that much better? As you’ve alread... Internet Rob Sullivan1 Tue, 28 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=37111&ca=Internet Google has had a feature out for some time which allows webmasters to create a sitemap file to help Google's crawlers find and index content. It sounds like a great idea. After all, it's much easier to feed the crawler the content then hope it finds it on it's own. But is a Google sitemap worthwhil... Marketing Rob Sullivan1 Sun, 26 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=37079&ca=Marketing I recently had the opportunity to discuss SEO/SEM with a non-profit organization. The conversation didn't start with SEO/SEM but I got to thinking – how does a non-profit do SEO/SEM? Having been in the industry a while I have a pretty good idea what the going rate is for professional SEM and I find... Internet Rob Sullivan1 Sun, 26 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=37083&ca=Internet Sometimes you see promotions come along and you wonder – did they just do that? The current MSN promotion – msnsearchandwin is a prime example of this. Not only do they use “black hat” or at least "questionable” tactics on the site, but the messaging is inconsistent. In this article I look at the ne... Internet Rob Sullivan1 Sun, 26 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=37085&ca=Internet I stumbled across this quite by accident. I knew it was there because I'd seen it before but I forgot about it until today. So I did some checking to see if it still does work and based on my limited test it appears that it does. What I'm about to explain to you may not only help get sandboxed sites... Computers and Technology Rob Sullivan1 Thu, 16 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=34991&ca=Computers+and+Technology There has been a lot of talk recently about Google Talk and how there are serious privacy concerns with the new application. The biggest concern seems to come with the ability to search and share multiple computers with one account. In other words, you could use a single desktop search account to se... Internet Rob Sullivan1 Thu, 16 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=34995&ca=Internet Around the time Google announced "Big Daddy," there was a new Googlebot roaming the web. Since then I've heard stories from clients of websites and servers going down and previously unindexed content getting indexed. I started digging into this and you'd be surprised at what I found out. First, let'... Marketing Rob Sullivan1 Thu, 16 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=35465&ca=Marketing There has been a virtual explosion of social networking sites in the past couple of years. Even the big players like Google, Yahoo and MSN are getting into it. With so much interest in how social networks work, one begins to wonder if there is marketing potential within these social networks? I've b... Internet Rob Sullivan1 Sun, 12 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=33939&ca=Internet Many times, a site gets very large and its ability to rank well in competitive markets decreases in part because of the size of the site. While we in the business know that content is king, more often than not it is a combination of content and effective site structure which will ultimately help you... Marketing Rob Sullivan1 Sun, 12 Feb 2006 00:00:00 +0800 http://www.isnare.com/?aid=33941&ca=Marketing I just don’t get it. Advertisers spend millions of dollars for a 30 second or 1 minute spot in a football game yet in many cases they fail to follow through online. I mean, if you are going to spend that much money to get your product visible wouldn’t you want to back that up somehow? In this arti...