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<title>Articles Written by Ruth Fuersten From Isnare.com</title>
<link>http://www.isnare.com/?s=author&amp;a=Ruth+Fuersten</link>
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<title>Ready, Set, Goal</title>
<category>Business</category>
<author>Ruth Fuersten</author>
<pubDate>Sat, 07 Apr 2007 00:00:00 -0700</pubDate>
<link>http://www.isnare.com/?aid=140442&amp;ca=Business</link>
<description>You've been told, to be successful you must set your goal, develop your action plan, and work your plan. Developing the goal is simple. By deciding what it is you want, you develop your goal. Developing your action plan is the stumbling block to achieving your goal. How you develop your action plan...</description>
</item>
<item>
<title>Benefits = Money</title>
<category>Business</category>
<author>Ruth Fuersten</author>
<pubDate>Sat, 07 Apr 2007 00:00:00 -0700</pubDate>
<link>http://www.isnare.com/?aid=140444&amp;ca=Business</link>
<description>Mention the feature but sell the benefits is an age-old maxim of sales.  What your products are made from is a feature; what they do for you is a benefit.  It is benefits that make the sale and puts money in your pocket.Consider providing the obvious benefits of your products and also the not so ob...</description>
</item>
<item>
<title>Using Why They Book To Get Bookings</title>
<category>Business</category>
<author>Ruth Fuersten</author>
<pubDate>Sat, 07 Apr 2007 00:00:00 -0700</pubDate>
<link>http://www.isnare.com/?aid=140446&amp;ca=Business</link>
<description>In the business of direct sales when you're out of bookings, you're out of business.  How much money you make, what company incentives you earn, the recruits you have, all depend upon having bookings.  Even your future bookings depend upon your current bookings.  Everything in direct sales depends u...</description>
</item>
<item>
<title>A Diet For The 500 Pound Phone</title>
<category>Business</category>
<author>Ruth Fuersten</author>
<pubDate>Sat, 07 Apr 2007 00:00:00 -0700</pubDate>
<link>http://www.isnare.com/?aid=140448&amp;ca=Business</link>
<description>Many time direct sales party-plan consultants will comment their phone suddenly weighs 500 pounds when they need to make business calls. Particularly when those calls are to get bookings. What is it that prevents consultants from getting on the phone and making those calls? Fear. There is the fear o...</description>
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