http://www.isnare.com/?s=author&a=Samantha+Hartley Marketing Samantha Hartley Sat, 10 Jan 2009 00:00:00 +0800 http://www.isnare.com/?aid=161676&ca=Marketing Back when her unpopular TV show, "The Apprentice," was on the air, Martha Stewart's company lost 40% of its value. As the face (and name) of the company, people were clearly turned off by the experience of her in the "you're fired" role. Until then, we'd seen Martha striving for perfection in cooki...