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<title>Articles Written by Sharon Bray-McPherson From Isnare.com</title>
<link>http://www.isnare.com/?s=author&amp;a=Sharon+Bray-McPherson</link>
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<title>Guidelines To Effective Marketing Testing</title>
<category>Marketing</category>
<author>Sharon Bray-McPherson</author>
<pubDate>Sun, 11 Jun 2006 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=52652&amp;ca=Marketing</link>
<description>One of the biggest keys to the ongoing success of any marketing campaign is to understand that it's not perfect. Results can almost always be improved; but figuring out how to get those improvements, that's done by testing.Too many marketing efforts have gone down the tubes because marketers "went...</description>
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<title>Googlewashing - Is It Really That Bad</title>
<category>Internet</category>
<author>Sharon Bray-McPherson</author>
<pubDate>Sun, 20 Nov 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=19272&amp;ca=Internet</link>
<description>Since I became involved with e-commerce 8 years ago, the "marketing experts" have been teaching that one of the best ways to increase traffic to your site and present yourself as an expert in your field is to write articles and submit them for republishing.And with the recent mantra that "Content i...</description>
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<title>How To Influence Sales</title>
<category>Marketing</category>
<author>Sharon Bray-McPherson</author>
<pubDate>Sat, 19 Nov 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=16783&amp;ca=Marketing</link>
<description>IntroductionUnless you're a hypnotist you will never be able to control people. But you can influence the way people react, in ways that can benefit you. You can let people do what they want to do while you influence their decisions in certain situations. This article will show you ways to do that....</description>
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<title>Making Time For Your Home-Based Business</title>
<category>Business</category>
<author>Sharon Bray-McPherson</author>
<pubDate>Tue, 15 Nov 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=17229&amp;ca=Business</link>
<description>Every day thousands of people join the ranks of home-based business owners without first pondering whether they actually have the time to operate a business successfully.That's not to say that operating a home business on a part-time basis can't be done successfully. It can... with managed use of y...</description>
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<title>The Forgotten Advertising Medium</title>
<category>Marketing</category>
<author>Sharon Bray-McPherson</author>
<pubDate>Sat, 22 Oct 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=16111&amp;ca=Marketing</link>
<description>Too often those of us that own an online business forget that there's another advertising medium that business owners have been using for years, with excellent results.That medium is Newspaper Advertising. Any online business owner that is not using the option of advertising in newspapers is losing...</description>
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