http://www.isnare.com/?s=author&a=Shonda+Miles Marketing Shonda Miles Mon, 22 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=195053&ca=Marketing Successful branding really is all about one thing: recognition from your customers, when your customers are able to identify just what your company, product, or service is all about and are able to separate you from your competition. At that point you've already taken one of the most important steps... Internet Shonda Miles Mon, 22 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=195054&ca=Internet Be aware of these common pitfalls when designing your site: • The home page does not quickly tell you what the Web site is all about. You should be able to visit the home page of any Web site and figure out what the site is about, what type of products it sells, or what it is advertising within five... Internet Shonda Miles Mon, 22 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=195055&ca=Internet Page titles (the text in the title bar of the browser window) and page headlines help explain the difference between two pages when seen in a list of links or even in the history menu of the browser. For example, the titles "Acme Corp. Home Page" and "Product List - Acme Corp." are much better choic... Marketing Shonda Miles Sun, 21 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=194776&ca=Marketing 1. Plan. Plan. Plan. There is a reason why experts and loan professionals suggest writing a business plan and a marketing plan before starting a business. With a plan you can adequately prepare ways to reduce risk. It will also give you a true indication of a particular market condition, competition... Internet Shonda Miles Sun, 21 Oct 2007 00:00:00 -0700 http://www.isnare.com/?aid=194773&ca=Internet 1. How long does the average visitor stay on your site? If your visitors are not staying long enough to take whatever action or accept the offer you are offering, then they aren’t staying long enough. This deserves immediate attention and testing. 2. What is your conversion rate? While the conversio... Internet Shonda Miles Mon, 03 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=178919&ca=Internet Web Marketing Analytics is the process of accurately measuring the effectives of online marketing initiatives. It is a way to assess the response of the website visitors towards your marketing effort. This in turn helps to identify the gap that you have been able to bridge and see where you stand to... Marketing Shonda Miles Mon, 03 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=178927&ca=Marketing To establish a niche for yourself in the business of internet marketing, there are two prime things required to be done. The first and foremost task is to attract traffic and the second is to gain maximum business from the traffic. This is what draws the line of demarcation between the winners and t... Marketing Shonda Miles Mon, 03 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=180128&ca=Marketing Marketing is not easy, but there are a few things you can do to make it work for you. Here are ten tips to help you get started: 1. Depending on what you're selling, you may want to put an ad in the local yellow pages. But make sure the money you spend for this type of ad is well worth it. Create an... Marketing Shonda Miles Mon, 03 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=180129&ca=Marketing This article will show you some advanced marketing techniques you can use for small businesses. When you're marketing a small business the main thing is to remain visible. So how do you go about this? Essentially, you can have some great marketing, but what's the point of having it if no one ev... Marketing Shonda Miles Mon, 03 Sep 2007 00:00:00 -0700 http://www.isnare.com/?aid=180130&ca=Marketing Here are ten marketing tips that won't cost you a lot of money but are very effective for marketing small businesses. 1. Don't do your marketing like a big business. The reason you must approach marketing differently, is that big businesses do marketing for very different reasons. Big businesses...