http://www.isnare.com/?s=author&a=Susan+Harrow Writing Susan Harrow Tue, 25 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=16361&ca=Writing Wouldn't it be nice to write a book, get paid handsomely for it and be considered a top expert all at once? It's possible--if you know the rules. 1. Study the publishing industry. Today celebrity books rule. Books that catch a quick trend come in second. Take chick lit, for example. Nobody cared abo... Entertainment Susan Harrow Sun, 23 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=16049&ca=Entertainment Who wants to be on the Oprah Winfrey Show? Almost everyone. Ambitious authors, business professionals, and charity organizations have aspirations to be on the show that's seen in 111 countries worldwide. But very few of them make it on to the show. And once they do their appearance can either be a b... Entertainment Susan Harrow Sun, 23 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=16050&ca=Entertainment Joe Ranft knew how to live. Considered the heart of Pixar's films his sense of humor and gift for storytelling were legendary throughout the industry and throughout the world. How can you apply his life lessons to promoting yourself, your product, business, service or cause? Storytelling is key alon... Entertainment Susan Harrow Sun, 23 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=16051&ca=Entertainment 1. Show your passion. The Queer Eye Boys are into what they do. You can tell. Their show has such a different feeling than the spin-off *Queer Eye for the Straight Girl* which lacks chemistry and authenticity. The synergy between the hosts and guests comes through when you connect to the host and a... Marketing Susan Harrow Sun, 23 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=16052&ca=Marketing Many people don't understand what soundbites are. They don't know how to create soundbites that sell. They don't know that it's not enough to be clever, entertaining or quippy. That might make TV and radio hosts happy, but it often won't bring in the kind of results you're looking for: to grow your... Marketing Susan Harrow Sat, 22 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=15899&ca=Marketing Bimboism is rampant in today's media climate where those who do get their fifteen minutes of fame squander it with empty words and idiotic antics. Think about how much of YOUR time is wasted when you watch TV, listen to the radio or read newspapers or magazines. How long do you stay with a story if... Entertainment Susan Harrow Sat, 22 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=15902&ca=Entertainment The phone rings. You hear an authoritative voice say, *Hello, I'm the producer of...Good Morning America or Oprah, or Larry King Live* or any other top talk show, you name it. This is your big moment, the break you've been waiting for. After you catch your breath what do you do? Producers make an i... Entertainment Susan Harrow Sat, 22 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=15903&ca=Entertainment How one expert made a splash on CNN'S Paula Zahn Now, and how you can, too Cosmetic surgeon, Dr. Robert Kotler's New York based publicist, made contact with the Paula Zahn Now program on CNN to schedule an appearance. Here's what happened next. 1. Map out the segment with the producer *I was refe... Writing Susan Harrow Sat, 22 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=15904&ca=Writing Every writer fantasizes about getting that big fat advance so they can take a little dream time, write, relax, or put their kids through college. But what most writers don’t know is it takes a heck of a lot of work to get to the point of being worthy of a publisher handing you the equivalent of the... Writing Susan Harrow Sat, 22 Oct 2005 00:00:00 +0800 http://www.isnare.com/?aid=15906&ca=Writing It's the dream of 81% of the population to write a book. No matter how many times people tell you how difficult it is to do, nearly everyone wants to do it. There hangs a certain romance around writers. I think it's a kind of nostalgia or grieving for some forgotten part of ourselves. We long to ret...