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<title>Articles Written by Tom O Brien From Isnare.com</title>
<link>http://www.isnare.com/?s=author&amp;a=Tom+O+Brien</link>
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<title>Pay Per Performance Web Traffic</title>
<category>Marketing</category>
<author>Tom O Brien</author>
<pubDate>Fri, 02 Sep 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=9928&amp;ca=Marketing</link>
<description>Pay Per Performance Web Traffic-------------------------------Why should you pay to get web site traffic, isn't SEO enough?It's a fair question - after all most businesses on and offline have tight budgets to play with and need to make each and every penny count. So why should you as a business p...</description>
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<title>Competitor Analysis - How Writing Rubbish Can Give You An Edge</title>
<category>Marketing</category>
<author>Tom O Brien</author>
<pubDate>Sat, 13 Aug 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=8024&amp;ca=Marketing</link>
<description>The Gobbledygook Competitor Analysis TipWhen typing c*ap can tell you a lot about your competition…One of the great things about Adwords is it allows you to test so many different things ever so quickly. It is a very useful tool but if it were likened to a sword - it would be double-edged.What do...</description>
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<title>Local Business Advertising and Google Adwords</title>
<category>Business</category>
<author>Tom O Brien</author>
<pubDate>Mon, 08 Aug 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=7308&amp;ca=Business</link>
<description>Local Business Advertising"I don't need the Internet to advertise - I'm a local business!"Okay...If you could spend £0.04 (or $0.05 in the US) and have a new customer - what would you do with your local business advertising budget?I hope you would spend that money again and again!Granted this i...</description>
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<title>How To Get A Better Web Site ROI</title>
<category>Marketing</category>
<author>Tom O Brien</author>
<pubDate>Sun, 07 Aug 2005 00:00:00 +0800</pubDate>
<link>http://www.isnare.com/?aid=7223&amp;ca=Marketing</link>
<description>Better Web Site ROIHow to increase your business profitability by hundreds ofpercentWebsites are ubiquitous these days and everybody is trying to get a better web site ROI. With millions upon millions of sites all trying to appeal to the same traffic, what can you do to improve your web site ROI?...</description>
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