When I talk with my clients about adding testimonials to their marketing toolbox, I get a lot of nodding heads and agreement...

Want to know how to increase your marketing effectiveness 10- fold overnight Let someone else do it for you...

A market analysis gives direction to a small business A man contacted me about promoting his commercial interior design firm that he was starting...

There are several reasons why consultants ultimately lose deals they should have won Unless your portfolio is poor, consultants lose contracts because they either didnt listen or they didnt speak effectively to convey what services they could offer, that would help the client reach their goals...

An effective sales cycle is based on building a relationship of trust with your potential clients I'm sure you've heard it said before, but it's worth repeating, "People buy from those they like and trust...

What would that way be Ask 10 different “lawyer marketing experts” and you will probably get 10 different answers...

Want to check out the possibilities before you commit yourself to one specific home based business idea...

As a business owner and coach, I come across the issue of building integrity and reputation on a daily basis...

There have been many discussions about what is necessary to "engage" a client Engaging a client becomes even more critical for a consulting firm which is just establishing itself, especially since the firm probably does not have many (or any) prior clients to use as a reference...

Imagine that you are talking to a potential client and they say "no", they don't want your service How does that make you feel...

Every top sales person knows they will face objections The most successful sales people aggressively prepare for the objections beforehand and address them directly, in order to win the sale...

Ideally, clients and agencies have aligned interests, and they usually do Today there are real challenges to that important alignment, forcing clients and agencies to look for new and better ways to collaborate...

When you close the sale with a new client don’t you feel great Did you know that you increase the lifelong value of that new client by doing a few more steps...

To make your sales and revenue goals, you need clients Increasing your client base is critical to those goals...

Efficient lead management is the cornerstone to good sales Without some sort of lead management system, keeping track of follow-up calls, meetings, and details relating to prospective clients can be nearly impossible...

Loyalty is built on the Value/Price Equation It says: A client will stay loyal to you as long as he believes the value of the services he receives is greater than the fee he pays...

Quick Tips in Hiring an Effective Real Estate Agent Buying or selling a house is a thrilling experience...

Sometimes we feel that we are handling everything just fine You’re a business owner and your list of clients is growing leaps and bounds as you hoped it would...

I get an email at least once a week from aspiring copywriters seeking advice on how to get a foothold in the industry...

Professional legal marketers recently discovered that lawyers were consistently generating two types of client leads...

What's next after someone becomes your client What's next is to deliver on what you said you would, and more...

How much is your time and expertise worth Its the age old challenge for consultants: how much do I bill my clients...

Several years ago, I launched a small web design company in a rural area of California Market conditions couldn't have been better, my skill level was above average, and I had a large pool of aquaintences to which I could market...

One of the most frequent questions I receive from those who are trying to start or grow their own consulting business is: "How and what do you charge clients for your consulting services...

October 17th is fast approaching when the new bankruptcy laws take place What effect will this have on the small business owner...

Ask questions Ask questions...

The best clients are the busy clients Why...

Q: I just discovered that for the past six months I have been billing a client half of what I should have been...

If you plan to start trading FOREX online you will of course be using a software system This system will make it easy for you to get information quickly about market prices and make trades...

Audio conferencing provides a way for businesses and other groups to interact, without having to travel to each other’s offices...