The practice of "cloaking" involves writing a server-side script that detects the IP address of the incoming search engine and serves it a Web page that is different from the one displayed to the general public...

You often hear talk of "link cloaking" in the internet marketing business, and most times it's also somehow linked to something called link tracking, or ad tracking -- Which one should you care about in your online business...

One of the biggest newbie mistakes made by people first trying out search engine optimization on their websites is to try and cloak it...

TrustRank is an attempt to counter the web spamming activities that threatens to deceive search engines’ ranking algorithms...