As I was scheduling my kid’s upcoming events in my calendar today, I suddenly took a good look at the date and gasped...

Everyone wants more money; “hey” I am no different to you We all want a holiday to that tropical island, a new sports car, the new home so your family can live more comfortably or even just some extra cash to help out from week to week...

Spanish explorers first discovered Las Vegas in 1829, when Rafael Rivera became the first non-Native American to enter the Las Vegas Valley...

Perhaps the woman most responsible for the expansion of the cosmetics industry, both across America and throughout the world, was Helena Rubinstein...

If you use direct mail it's in your best interest to get as much of it opened and read as possible You may have spent a small fortune on the copywriting and the expensively printed brochure, but if you don't ensure that as many packs are opened and read as possible, then both copy and brochure are wasted...

The most important ingredient in a successful direct mail campaign is repetition If your audience sees your message enough times, they will begin to remember you and associate you with the business you’re in...

Thomas Burberry founded the Burberry luxury fashion house in 1856 when he was just 21 years old Burberry started his career in the fashion world as a draper's apprentice until he opened his own store in England...

At my school, students are God’s gifts to me They are already wrapped, some beautifully and others less attractively...