Isnare Free Articles
Authors Contents [Add OpenSearch]
Distribute your articles to more than 6,000+ sites and 40,000+ email group publisher subscribers for as low as $2 / article...
Index  Article Directory  Marketing
Embed this Article  
Marcus Stout

Marcus Stout x 202 articles

Liked the article? Consider buying me a beer!
$

Most Recent Videos Most Recent Videos

E- Commerce is coming of age with millions of new customers from internet sales for a wide variety of products. Advances in web site design, payment mechanisms and delivery systems have met the increased demand for online ordering.

With the advent of on-line ordering firms like Amazon and E-Bay, what started out as a small business has morphed into a multi-billion dollar industry. The key to success in the field of E Commerce is the offering of high quality products coupled with state of the art technology to ensure ease of ordering and secure payment mechanisms.

The bottled water industry is an ideal beneficiary of e-commerce technology because of the large number of customers served and the frequency of transactions and purchases.

E-commerce Defined

E-commerce is similar to other forms of commerce except that it involves the buying and selling of goods over the Internet. E-commerce sites range from a simple web page highlighting a single item to dynamic fully developed on-line catalogs featuring thousands of products. The common theme and benefit in e-commerce sites is instant purchase, instant payment (if desired) and instant gratification for the customer.

Over the years, the e-commerce web has blossomed into a multi-billion dollar industry yearly, with significant growth projected over the next 5 years.

A defining characteristic is that all ecommerce web sites accept a type of online payment, whether through a third party or directly with a merchant account.

E-commerce: The Wave of the Future

The internet is changing world view of shoppers. Instant gratification is a reality Utilizing e-commerce allows customers the ability to quickly take delivery of the goods they require and desire. In addition, the Internet is perhaps the best sales tool ever invented as it allows customers to browse endlessly in privacy. They can return and order again and again without ever leaving their home.

Most experts agree that it is only a matter of time before all sales-oriented companies will have some sort of e-commerce presence in order to remain competitive and the development of software and tools to improve the productivity of e-commerce sites remains strong. As more and better technology is developed, e-commerce will greatly expand.

Secure Payment and SSL(Secure Socket Layer): The Heart of the System

SSL(Secure Socket Layer) has been the de facto standard and heart of the system for e-commerce transaction security, and it's likely to remain so well into the future.

SSL is based on encryption. SSL encrypts data, like credit cards numbers (as well other personally identifiable information), which prevents unauthorized use. An SSL protected page is identified when the address begins with "https" and there is a padlock icon at the bottom of the page.

SSL Certificates

The SSL certificate resides on a secure server and is used to encrypt the data and to identify the Web site. The SSL certificate also helps to prove the site belongs to who it says it belongs to and contains information about the certificate holder, the domain that the certificate was issued to, the name of the Certificate Authority who issued the certificate, the root and the country it was issued in.

In general, e-commerce users are urged to avoid sites that fail to use and display proof of SSL Certificates.

The Bottled Water Industry and E-commerce

The bottled water business is actually two lines of business: Local delivery water and private labeled water and each is an important subset of the total business.

Local delivery water is defined geographically and usually comprises rental or sales of coolers and delivery of 5-gallon and small package (12, 16.5 and 20 oz.) bottles to customers located within a limited distance from the water source. This business includes a customer base of consumers and businesses in the defined geographic area who take periodic delivery of water.

The key to success in this line of business is the production and efficient delivery of the highest quality pure water.

Private labeled water involves the development and production of high quality custom labels with a clear branding message. This line of business is national in scope and includes a strong element of branding and advertising. The key to success in this line of business is the design and production of a label of the highest quality with a clear branding message.

Each line of business has different requirements for e-commerce.

For the local delivery business, establishing and meeting delivery schedules is critical with the most advanced sites offering delivery programs that offer the customer choice of delivery schedules and the ability to modify deliveries as conditions warrant.

For the private labeled line of business design flexibility in the form of interactive tools for the development, proofing and production of labels is critical. Another critical aspect of the private labeled line of business is fast and cost effective delivery through national carriers.

A Culture of Customer Service

The best e-commerce site will not produce results without support of an effective customer service organization. E-commerce tools and capabilities must be complemented by a customer service culture that includes rapid customer feed back, human (as opposed to voice mail and e-mail) interaction and clear communication. It is presently impossible to totally remove the human element from e-commerce and the human element is a critical part of the customer satisfaction process.

Best and Powerful Features

There are many varieties of e-commerce sites ranging from the simplest static site that offers very limited features to full featured dynamic sites based upon the latest database technology and access. No matter what the level of technology however, the site should combine ease of use with the most powerful features available. An effective bottled water e-commerce site should include the following minimum features.

General Features

• Multiple-Recipient Ordering (allows multiple user shipments in a single transaction)

• No Shopping Cart “Shoving“ (gives the user maximum flexibility before check-out)

• Login Systems for Wholesale and Retail Customers (with remembered billing and recipient party data)

• Code Maturity (provides for reliability and stability of the site)

• Future Arrival Date Provisions (mandatory for scheduling deliveries and shipments)

• Order History and Fast Loading of Orders

• Automatic Shipping for Retail and Wholesale Accounts

Private Label Features

• Interactive and Customer Friendly Label Configurator (allows user development of labels and artwork)

• Proofing Capability (allows the user to repeatedly review label design before purchase)

• Multi Layered Design ( allows for choice of color, shading and label features)

E-commerce lends itself to rapid fulfillment of orders and increased customer satisfaction when the site utilizes powerful state of the art tools and features coupled with a culture of customer satisfaction. On a user friendly powerful site, water orders for both local delivery and private labeled business are safe, convenient and fast.

E-commerce vendors that maintain a culture of customer service will guarantee customer satisfaction.

Rate this article:
Marcus Stout is President of Element H2O. For more information about bottled water, private label bottled water and bottled water delivery go to www.elementh2o.com
Important NoticeDISCLAIMER: All information, content, and data in this article are sole opinions and/or findings of the individual user or organization that registered and submitted this article at Isnare.com without any fee. The article is strictly for educational or entertainment purposes only and should not be used in any way, implemented or applied without consultation from a professional. We at Isnare.com do not, in anyway, contribute or include our own findings, facts and opinions in any articles presented in this site. Publishing this article does not constitute Isnare.com's support or sponsorship for this article. Isnare.com is an article publishing service. Please read our Terms of Service for more information.

Most Recent Articles

Why Buying a Flat or Apartment in Lucknow is the Most Favorable Investment Option?

An Article by Rajeev Kapoor in Real Estate

1 day ago

Lucknow, which is synonymous with rich culture, history, arts and music, is slowly becoming an important hub of commerce, technology, pharmaceuticals, finance, education and real estate. The city which is also referred to as “Constantinople of the East” for the remarkable domes and arches of its Nawabi-era monuments that bear resemblance to the historical monuments of present-day Istanbul is witnessing significant growth and development in all the sectors, especially real estate in the past few years...

Ganga Legend 1 ,2 & 3 BHK Apartments in Bavdhan | Pune

An Article by Goel Ganga in Real Estate

1 day ago

Goel Ganga Group one of the most trusted developers in Pune. We put our Heart into your Homes. With over 11 ongoing residential projects, and 10 ongoing commercial projects spread over Pune, Mumbai, Bengaluru and Nagpur, we have a home for everyone. We add Pure Delight to your Home. If you are looking to invest in property in Pune, look no further...

Sobha Dream Acres Resale Engaging 1/2/2.5/3 Bedroom Units by Grade a Builder

An Article by Akanshatyagi Tyagi in Real Estate

1 day ago

Sobha dream acres are an innovative provider of real estate services in Panathur road, Bangalore. Sobha dream acres provide spacious 1BHK and 2BHK flats in Bangalore. It encompasses a wide area of around 81 acres and the size ranges between 650 - 1500Sft. It is the fastest-growing and quality real estate developer in Bangalore...

Sobha Dream Acres Resale Prepossessing 1/2/2.5/3 Bedroom Units by Grade a Builder

An Article by Akanshatyagi Tyagi in Real Estate

1 day ago

The project offers easy access to numerous social facilities & amenities. There are several reputed educational institutions close to the venture including Greenwood High, India International School, The International School, in venture Academy, Vibgyor High & Gear Innovative International School. Leading hospitals like the Manipal Hospital & Columbia Asia Hospital are also well connected to the venture...

Gift City Ahmedabad Spectacular 1/2/2.5/3 Bedroom Units by Grade a Builder

An Article by Gift City in Travel

2 days ago

REITs will help retail investors put down their money in realty ventures via a safer avenue for returns, while as well as helping developers improve liquidity even in testing market conditions. There are expectations that REITs could ultimately attract funds worth $20 billion. Whatever the inflow levels, REITs will help facilitate better demand...

IBM Worklight Foundation V6.2 C5050-408 Dumps

An Article by Kruis Barry in Education

2 days ago

Passcert, as a professional, reliable IT certification exam study materials suppliers to provide complete latest IBM Worklight Foundation V6. 2 C5050-408 dumps, it includes all the knowledge points of the C5050-408 exam and its content, you are familiar with the content of the examination and examination environment...

Advice For Students: Simple Tips to Write Research Papers That Rock!

An Article by Sveta Petrova in Writing

2 days ago

No assignment save the comprehensive final exam seems to engender such fear in students while the research paper, especially the subject research paper that is available. Confronted with the prospect of writing 5, 8, 12, or maybe more pages on an interest of the choosing, a total large amount of students panic, uncertain things to create about and how to analyze it...

ITILF Latest Certification Tests

An Article by Dennisng Ng in Business

2 days ago

Question: 1Access management is responsible for implementing policies defined in which process. A. Service portfolio managementB. Information security managementC. Change managementD. Problem managementAnswer: BQuestion: 2What BEST describes the value of service design to the business. A. It supports the creation of a portfolio of quantified servicesB...

Fox Mowing NSW Help You With Your Mowing and Gardening Needs

An Article by Leo Lazich in Business

2 days ago

An all-around kept-up garden is a delightful sight; it gives your home an additional interest and makes it an enticing space. Cultivating is a pleasant movement in spite of the fact that relatively few people discover the time or vitality to make and keep up a lovely garden. A garden means a considerable measure of work appropriate from soil readiness, planting, watering, weeding, bug control, and so on...

99 Preparation Guides

An Article by Brent Fowler in Home Management

2 days ago

Question: 1When considering risks, which describes an opportunity in a project. A. An uncertain event that could have a negative impact on objectivesB. An uncertain event that could have a favourable impact on objectivesC. An event that has occurred resulting in a negative impact on objectivesD. An event that has occurred resulting in a favourable impact on objectivesAnswer: BQuestion: 2Which of the following statements about lines of authority and reporting are true...

Garden Fences - Best Outdoor Privacy Screening Solution

An Article by Trim Lite in Home Management

2 days ago

In local locations, there are a couple of alternatives to introduce some Flair in your yard. Utilizing privacy screens is one of the choices. They can separate a space, include some fascinating visual segments, and manufacture your own private resort, even in populated regions. privacy screens can convey a dynamic component to your yard, blocking things that you don't need insight, or keeping others from seeing into your space...

99 Test Certification

An Article by Dennisng Ng in Home Management

2 days ago

Question: 1When considering risks, which describes an opportunity in a project. A. An uncertain event that could have a negative impact on objectivesB. An uncertain event that could have a favourable impact on objectivesC. An event that has occurred resulting in a negative impact on objectivesD. An event that has occurred resulting in a favourable impact on objectivesAnswer: BQuestion: 2Which of the following statements about lines of authority and reporting are true...

Tips Before Select Bike Carriers to Suit Your Requirements OR Needs

An Article by Bulic Tony in Automotive

2 days ago

It always seem like such a hassle when you are trying to find the perfect bike carrier for your bike. One might think, aren't they all the same. No. Not all bike carriers are the same. Vehicle-Accessories has quality bike carriers to fit your needs. Bikes can cost a pretty penny so, read on about tips that can help you select a bike carrier that suits your needs and requirements...

Tips Before Select Bike Carriers to Suit Your Requirements OR Needs

An Article by Tony Bulic in Automotive

2 days ago

It always seem like such a hassle when you are trying to find the perfect bike carrier for your bike. One might think, aren't they all the same. No. Not all bike carriers are the same. Vehicle-Accessories has quality bike carriers to fit your needs. Bikes can cost a pretty penny so, read on about tips that can help you select a bike carrier that suits your needs and requirements...

58 Study Guides

An Article by Dennisng Ng in Business

2 days ago

Question: 1Which of the following are sources of best practice. 1. Academic research2. Internal experience3. Industry practicesA. All of the aboveB. 1 and 3 onlyC. 1 and 2 onlyD. 2 and 3 onlyAnswer: AQuestion: 2What type of services are NOT directly used by the business but are required by the service provider to deliver customer facing services...

MLA Style Citation:
Stout, Marcus "E-commerce And Bottled Water." E-commerce And Bottled Water. 02 Apr. 2007 Isnare.com. 01 May. 2017 <https://www.isnare.com/?aid=138863&ca=Marketing>.
APA Style Citation:
Stout, Marcus (2007, April 02). E-commerce And Bottled Water. Retrieved May 01, 2017, from https://www.isnare.com/?aid=138863&ca=Marketing
Chicago Style Citation:
Stout, Marcus "E-commerce And Bottled Water." E-commerce And Bottled Water Isnare.com. https://www.isnare.com/?aid=138863&ca=Marketing
Copy and paste the code below to embed this article:
<a class="embedly-card" href="https://www.isnare.com/?aid=138863&ca=Marketing">E-commerce And Bottled Water</a> <script>!function(a){var b="embedly-platform",c="script";if(!a.getElementById(b)){ var d=a.createElement(c);d.id=b,d.src=("https:"===document.location.protocol?"https":"http")+"://cdn.embedly.com/widgets/platform.js"; var e=document.getElementsByTagName(c)[0];e.parentNode.insertBefore(d,e)}}(document);</script>