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Terry Duff

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Let's all admit it, part of the appeal when you first were considering getting involved in an online MLM business was that it was supposed to be EASY. Am I right? I know that was a major selling point for me.

The person (or people) who introduced you to the whole MLM thing made it seem like once you were in, that your business would practically build itself. Right? Buy some stuff, get into their downline, and not only would your business just magically grow -- but they would practically be building it for you as they were loading up people in the downline below you.

What you quickly find out, though, is that it isn't quite that easy. In fact, if you're reading this article I am guessing that your online MLM business (and your downline) are not growing quite as you had hoped -- and certainly are not growing on autopilot.

If it was that easy, then you would have millions of people signing up for an online MLM business turning into overnight millionaires. It doesn't happen that way.

Does this mean that the opportunity itself -- that deciding to invest in an online MLM business -- was a mistake? No! In fact, I will be the first one to trumpet the proposition that they can be one of the best ways for an individual to go into business for themselves.

Even if you follow the directions your upline gives you for how to build your MLM business, though, you very likely will be frustrated with how slowly (if at all) that your business grows. That is because there are three keys to building a successful online MLM business that most people who start an MLM business don't know and are never told.

Integrate these three things, however, and you will be surprised how your business growth will explode.

1. Before You Do Anything Else, Figure Out Your "WHY": No, I am not about to convert this article into a goal setting lecture. You must, however, have a reason -- a BIG reason -- why you want to succeed. There is no right answer, other than it has to be YOUR reason why. Not the reason you think you should have, but the real reason for you. Success in an online MLM business just as much as in any other business, requires this.

2. Be Willing To Learn "Outside The Box": The definition of insanity is doing the same thing over and over again, and expecting a different result. So if you are following the system your upline gave you and it is not working to build your business, then why would you continue to spend any more of your time (and, more importantly, your money) doing it?

Look, if you think you have it all figured out (and you have the cash to prove it), then I honestly wish you the best of luck. If what you're doing is not achieving the kind of results (aka CASH) you want though, then you need to be willing and open to learning other ways. If you truly want to become wealthy, you must always be willing and open to learning. The wealthiest people on earth all have the habit of being willing to learn.

3. Find And Follow A Workable Blueprint: Look, you can do all the studying and desiring you want about how to build a successful online MLM business, but if you never actually do the things then it just won't happen. If you're looking for a get-rich-quick scheme, then save yourself the time and trouble and GO BUY A LOTTERY TICKET AND HOPE FOR THE BEST. It takes a focused effort to apply what you're learning if you hope to get results.

What you need to do is find a blueprint of a system that will work. That system, however, needs to have three things. First, it needs to work. That seems like a silly statement, but let's go back to what brought you to this article -- following a system given to you by your upline that ISN'T working. You need a blueprint that is effective, a blueprint that works in the "real world". You have to find a way to target your market, to use good, effective marketing tools that work today, not 50 years from now. You need to find a strategy that brings people to you...quickly. It needs to work, and work well.

The second thing is that the blueprint needs to be cost effective. I'll be the first to say that investing $10,000.00 in your online MLM business is great if it produces $100,000.00 in profits. Then the math just plain makes sense. I'm guessing, though, that you got involved in your online MLM business because you don't have an extra $10,000.00 laying around. So the plan that you use needs to be something you can afford NOW, and which will produce results (aka CASH) sooner rather than later.

The third thing that the blueprint must be is replicable - Notice I didn't say "duplicatable". You have a unique personality, and the people in your upline and downline with have their own unique personalities as well. Therefore, I don't think that duplication is possible. But I know that you can REPLICATE a process.

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Terry Duff is an elite home based business training specialist who has helped more than 100,000 business owners in over 30 countries. Grab your FREE copy of his highly sought-after report "How To Create Your First 6 Figure Month In Network Marketing" right now at
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MLA Style Citation:
Duff, Terry "The 3 Online MLM Keys To Success That Your Upline Will Never Tell You About." The 3 Online MLM Keys To Success That Your Upline Will Never Tell You About. 17 Jul. 2011 18 Jun. 2018 <>.
APA Style Citation:
Duff, Terry (2011, July 17). The 3 Online MLM Keys To Success That Your Upline Will Never Tell You About. Retrieved June 18, 2018, from
Chicago Style Citation:
Duff, Terry "The 3 Online MLM Keys To Success That Your Upline Will Never Tell You About." The 3 Online MLM Keys To Success That Your Upline Will Never Tell You About
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